Marketing

You Can’t Be #1 By Chasing Your Competition

You ever notice that when somebody in your neighborhood gets a new car, others start to follow?  Marketing is kind of the same thing.  I even catch myself saying, "Well the store across the street is doing it, so you should too."  That is definitely the wrong mentality to have.  Actually, if the store across… Continue reading You Can’t Be #1 By Chasing Your Competition